top of page
  • Writer's pictureFetched Blog

Unleashing Creativity: Exploring Incredible Explainer Video Examples

In the realm of digital marketing, explainer videos have emerged as a powerful tool for businesses to communicate their value propositions effectively. These short, engaging videos not only simplify complex concepts but also captivate audiences with their unique storytelling abilities. By exploring a diverse range of explainer video examples, businesses can draw inspiration and gain insights into crafting compelling narratives that resonate with their target audiences.

explainer video examples

Storytelling at Its Finest

Effective explainer videos go beyond mere product or service explanations; they weave captivating stories that evoke emotions and create lasting connections with viewers. From quirky animations to thought-provoking live-action sequences, these examples showcase the art of storytelling at its finest, leaving a lasting impression on audiences.

1. Dropbox: Simplifying Cloud Storage

Dropbox's explainer video is a masterclass in simplicity and relatability. Through a charming animation, it illustrates how their cloud storage solution solves the frustration of misplaced or inaccessible files, resonating with anyone who has experienced such challenges.

2. Dollar Shave Club: Disrupting the Razor Industry

With a blend of humor and irreverence, Dollar Shave Club's explainer video became a viral sensation. The witty script and relatable protagonist effectively communicate the brand's value proposition while challenging the traditional razor industry's norms.

3. Airbnb: Embracing the Sharing Economy

Airbnb's explainer video captures the essence of their unique platform, promoting the idea of authentic travel experiences and connections. The heartwarming animation effectively conveys the brand's mission and ethos, inviting viewers to embrace the sharing economy.

4. Slack: Revolutionizing Team Communication

Slack's explainer video seamlessly blends live-action and animation to illustrate the pain points of inefficient team communication. By depicting relatable workplace scenarios, the video resonates with professionals and showcases Slack's solution for streamlined collaboration.

5. Headspace: Promoting Mental Well-being

Headspace's explainer video tackles the complex subject of mental health with a refreshing and approachable approach. Through captivating visuals and a soothing narrative, the video introduces the app's mindfulness and meditation offerings, fostering a sense of calm and self-care.

Crafting Your Own Masterpiece

While these examples showcase the creativity and storytelling prowess of various brands, they also serve as inspiration for businesses seeking to create their own compelling explainer videos. By studying the elements that make these videos successful, such as relatable narratives, engaging visuals, and a clear value proposition, companies can craft their own masterpieces that resonate with their target audiences.


Explainer video examples offer valuable insights into the art of storytelling and effective communication. By exploring diverse narratives, businesses can draw inspiration and gain a deeper understanding of how to craft captivating videos that resonate with their target audiences, leaving a lasting impression and driving engagement.

Call to action: Ready to bring your brand's story to life? Visit or email to collaborate with our team of expert storytellers and create an unforgettable explainer video that captivates your audience.

1 view0 comments


bottom of page