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  • Writer's pictureAlex Alleyne

The Ultimate Guide to Choosing the Best Explainer Video Maker

In today's digital age, explainer videos have become an essential tool for businesses looking to engage their audience and communicate their message effectively. However, with so many explainer video makers available, choosing the right one can be a daunting task. In this blog post, we'll explore the key factors to consider when selecting an explainer video maker and provide tips on how to find the best solution for your business needs.

Business Explainer Video

Assess Your Business Goals and Budget

Before diving into the world of explainer video makers, it's crucial to define your business goals and establish a clear budget. Are you looking to increase brand awareness, drive website traffic, or boost conversions? Having a clear understanding of your objectives will help you determine the type of explainer video you need and the resources required to achieve your goals. Additionally, consider your budget and look for an explainer video maker that offers the right balance of quality, features, and affordability.

Evaluate the Maker's Portfolio and Expertise

When choosing an explainer video maker, take the time to evaluate their portfolio and assess their level of expertise. Look for a maker with a proven track record of creating high-quality, engaging videos that align with your industry and target audience. Pay attention to the style, animation quality, and storytelling techniques used in their previous work, and consider how well they align with your brand's aesthetic and messaging. Additionally, look for a maker with experience in your specific industry, as they'll be better equipped to understand your unique challenges and create content that resonates with your viewers.

Consider the Level of Customization and Collaboration

Creating an effective explainer video often requires a high level of customization and collaboration. Look for an explainer video maker that offers flexible customization options and allows you to have input throughout the creative process. Some makers provide pre-designed templates and limited customization, while others offer full-service solutions with custom animation, scripting, and voiceovers. Consider your specific needs and choose a maker that offers the right level of customization and collaboration to bring your vision to life.

Assess the Maker's Support and Turnaround Time

Finally, consider the level of support and turnaround time offered by the explainer video maker. Creating a high-quality video often requires ongoing communication and collaboration, so look for a maker that offers responsive, reliable support throughout the process. Additionally, assess their turnaround time and ensure that it aligns with your project timeline and deadlines. Some makers offer expedited services for an additional fee, while others may require longer lead times for custom projects.


  • Define your business goals and budget before choosing an explainer video maker

  • Evaluate the maker's portfolio and expertise to ensure they align with your needs

  • Consider the level of customization and collaboration offered by the maker

  • Assess the maker's support and turnaround time to ensure a smooth, efficient process

Need help?

At Fetched, we offer full-service explainer video solutions tailored to your unique business needs. Our team of expert animators, scriptwriters, and project managers will work closely with you to create a custom video that engages your audience and drives results. Book a call or demo today at and let us help you find the perfect explainer video maker for your business.

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